Social media giant Facebook has hit back against reports that it is losing ground to newer platforms, insisting that it still has a massive user base of over 3 billion people.
During a recent earnings call, Facebook CEO Mark Zuckerberg responded to claims that the platform was losing relevance, stating that the company is “not dead yet” and that it continues to see strong growth in user numbers.
According to Zuckerberg, Facebook’s user base grew by 10% over the past year, with particular growth in the Asia-Pacific region. The platform also saw significant growth in its advertising revenue, with a 46% increase in the third quarter of 2021.
“We’re excited about the future of Facebook and the continued growth of our user base,” said Zuckerberg. “We remain committed to providing a platform that connects people and enables them to share information and ideas.”
However, despite these positive figures, Facebook faces increasing competition from newer platforms like TikTok and Instagram. These platforms have been particularly popular with younger users, leading to concerns that Facebook’s user base may be aging and becoming less engaged.
In response, Facebook has launched several new features in recent months, including the launch of its own version of TikTok called Reels. The company has also invested heavily in virtual and augmented reality technology, in an effort to stay ahead of the curve in these emerging fields.
As Facebook continues to evolve and adapt to changing user habits and preferences, it remains a force to be reckoned with in the world of social media.