Gmail today has launched a new “Priority Inbox” service for Gmail which analyses user’s email and ranks emails so the ones ranked high appear as priority while the lowest are not. Gmail does this, thanks to a complex set of algorithms that can analyse a user’s email behaviour and ranks them accordingly.
To use this feature, users have to switch on the priority inbox function. Their messages begin to separate into three categories with emails that are important and unread moved to the top of the inbox. “Starred” messages will be those messages that need to be checked at a later time and all other emails will be at the bottom of the inbox which are mostly lower ranked.
The system analysis many factors including user’s most frequently emailed contacts and how often they read an email from a sender. The content of the email is also analysed to check for importance. Google said that targeted advertising is possible for them only after email scans.
If you are looking to turn on your “priority inbox” feature but don’t see it, you might have to wait a couple of weeks. Google said that the feature would be rolled out across all Gmail and Google Apps accounts over the next couple of weeks. Google has about 146 million Gmail users so this will take some time. You will see a “New! Priority Inbox” link in the top right corner of your Gmail account.
You can read more here.